top of page
Welcome to
The Unpopular Black
I encourage the Black community to
adventure the American outdoors by providing representation, information, and access.
About The Unpopular Black
​
I encourage and educate the Black community beyond the stereotypes and narratives of what Black people "don't do" in the American outdoors.
"Why only focus on Black people?"
Historical factors like Redlining, Jim Crow laws, legal segregation as well as a historically white-facing outdoor industry, have led to these spaces not feeling safe or welcoming to the Black community. As a Black woman, I, The Unpopular Black's owner Courtney Lanctot, understood the barriers. It begins within.
Encouraging Black Adventure
Education
I educate in multiple ways including guides, recreating responsibly, the history of Black people in the outdoors, the upcoming Adventure Directory, and so much more.
Adventures
You can join for an organized group adventure, order a customized adventure plan, or watch us adventure through social media to inspire your next adventure. Sign up for 2024 Adventure notifications below
Community
Through social media and upcoming Adventure Directory, I aim to bring awareness to the many other Black individuals and organizations who also create a safe and fun space for the Black community
I've worked with...
Connect
bottom of page